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INTRODUCING REPLENICORE-5

Meet our proprietary complex that’s clinically tested to repair, strengthen, hydrate, smooth + protect at every step.

REPLENICORE-5 REPAIRS AT EVERY STEP

Infused in all of our products—even our stylers—our proprietary complex is clinically tested to repair, strengthen, hydrate, smooth + protect at every step, no matter your hair type or texture.
  • ALWAYS-ON REPAIR
  • CUTTING-EDGE TECHNOLOGY
  • POWERHOUSE INGREDIENTS
  • HEALTHY HAIR FOR ALL

HEALTHY HAIR BACKED BY SCIENCE

Replenicore-5’s unique technology penetrates the cuticle, repairs split ends + reduces future breakage. Every time you use Fenty Hair, you’re repairing.
  • ALWAYS-ON REPAIR
  • CUTTING-EDGE TECHNOLOGY
  • POWERHOUSE INGREDIENTS
  • HEALTHY HAIR FOR ALL

INTENTIONAL, EFFICACIOUS FORMULA

Replenicore-5 is made up of five key components—all packed with nutrients known to fortify and promote healthy hair.
  • ALWAYS-ON REPAIR
  • CUTTING-EDGE TECHNOLOGY
  • POWERHOUSE INGREDIENTS
  • HEALTHY HAIR FOR ALL

STRONGER BY THE STYLE

Inspired by Rihanna’s love for self-expression through hair, Replenicore-5’s continuous loop of repair empowers you to wear your hair your way, and switch it up the next day.
  • ALWAYS-ON REPAIR
  • CUTTING-EDGE TECHNOLOGY
  • POWERHOUSE INGREDIENTS
  • HEALTHY HAIR FOR ALL

MEET THE FENTY HAIR LINEUP

Your hair on Fenty? It’s stronger by the style.

BESTSELLER
Fenty Hair shampoo next to deep conditioner, hair damage repair treatment, and 5-in-1 heat protectant hair styler. Fenty Hair Deep Moisture Repair Full-Size Bundle includes shampoo, deep conditioner, hair treatment, and a heat protectant hair styler.

Deep Moisture Repair The Maintenance Crew Full-Size Bundle

4.5 star rating
(132)
m.255.00 m.230.00
BESTSELLER
Fenty Hair shampoo next to conditioner, hair damage repair treatment, and 5-in-1 heat protectant hair styler. Fenty Hair Deep Moisture Repair Full-Size Bundle includes shampoo, conditioner, damage repair hair treatment, and a heat protectant hair styler.

Moisture Repair the Maintenance Crew Full-Size Bundle

4.6 star rating
(125)
m.255.00 m.230.00
BESTSELLER
Open container showing The Homecurl Curl-Defining Cream The Homecurl Curl-Defining Cream before and after results after one use on curly hair

The Homecurl Curl-Defining Cream

2 sizes
4.4 star rating
(448)
m.59.00
BESTSELLER
image of controlling type edge control gel open on a lavender background. model with thick twists in her hair with a silver tie wrapped around the base of her ponytail and silver hoops.

The Controlling Type Hair-Thickening Edge Control Gel

4.1 star rating
(239)
m.38.00
BESTSELLER
side stick edge control tool on lavender background THE SIDE STICK 3-IN-1 EDGE STYLING TOOL DEK: A luxe styling tool for combing, brushing + laying edges. HED: PAIR DEK: with The Controlling Type Hair-Thickening Edge Control Gel HED: COMB + BRUSH DEK: to style and smooth edges into place HED: PRECISION CHROME TIP DEK: helps with intricate designs and parting HED: CREATE DEK: curls, swirls and swoop designs to your liking

The Side Stick 3-in-1 Edge Styling Tool

4.5 star rating
(86)
m.38.00
BESTSELLER
Fenty Hair The Comeback Kid Instant Damage Repair Hair Treatment Bond Builder tube made of 50% post-consumer recycled plastic on a pink background. The Comeback Kid Instant Damage Repair Treatment Bond Builder

The Comeback Kid Instant Damage Repair Treatment Bond Builder

2 sizes
4.6 star rating
(221)
m.76.00
Fenty Hair The Gelly Type Strong Hold Gel tub open on a lavender background. Model textured coily hair with a smooth slick back updo after using Fenty Hair The Gelly Type hair styler.

The Gelly Type Strong Hold Gel

4.2 star rating
(167)
m.55.00
Fenty Hair The Protective Type 5-in-1 Heat Protectant Hair Styler bottle made of 50% post-consumer recycled plastic on a blue background. Microscopic photograph showing a strand of hair before and after 1st use of Fenty Hair heat protectant hair styler. The 5-in-1 hair styler repairs split ends, hydrates, defrizzes, smoothes + detangles. Repairs 92% of split ends in just 2 uses, based on a 2-day clinical study on 29 people.

The Protective Type 5-in-1 Heat Protectant Styler

2 sizes
4.5 star rating
(132)
m.59.00
BESTSELLER
Fenty Hair The Richer One Moisture Repair Deep Conditioner tub made of 50% post-consumer recycled plastic on a pink background. Coily short hair before and after one use of Fenty Hair shampoo, deep conditioner and curl-defining hair cream. Curls are bouncy, and hair appears healthier and hydrated. Fenty Hair is for all hair types + textures.

The Richer One Moisture Repair Deep Conditioner

4.5 star rating
(178)
m.61.00
BESTSELLER
Fenty Hair The Rich One Moisture Repair Shampoo aluminum bottle with a pump on a blue background. Coily short hair before and after one use of Fenty Hair Moisture Repair Shampoo and Deep Conditioner, hair is shiny, appears healthier and hydrated. Fenty Hair is for all hair types + textures.

The Rich One Moisture Repair Shampoo

4.7 star rating
(290)
m.61.00
FOR ALL—TRULY

Fenty Hair was tested across all hair types and textures. No matter your need, you’re gonna find a new go-to.

REPAIR AT EVERY STEP

Replenicore-5-powered repair in every drop, for styles that won’t stop.

EVERYTHING YOU ASKED FOR, NOTHING YOU DIDN’T

Fenty Hair is cruelty-free, vegan, sulfate-free, silicone-free, gluten free + DEA-free.

ENDLESS INSPO

No gatekeeping here. We’re dropping exclusive styling tips + techniques for all hair types.

EVERYTHING YOU ASKED FOR, NOTHING YOU DIDN’T.
  • VEGAN
  • SULFATE-FREE
  • SILICONE-FREE
  • GLUTEN-FREE
  • CRUELTY-FREE
  • DEA-FREE
REPLENICORE-5

Fenty Hair’s proprietary complex, Replenicore-5, is clinically developed using five key ingredients—Amino Acids, Hydrolyzed Vegetable Protein, Barbados Gooseberry, Upcycled Jackfruit Extract and Green Tea Extract to repair, strengthen, hydrate, smooth and protect hair. The need for this unique technology arose from our founder, Rihanna’s, love for experimentation through hair colors and styles. She wanted to create a reparative complex that would act as an always-on hydrating treatment that helps prevent heat damage, improve hair manageability and protect hair from other forms of harm. Replenicore-5 is infused in all Fenty Hair products, even stylers like The Homecurl Curl-Defining Cream and The Gelly Type Strong Hold Gel to create versatile and inclusive reparative products for all hair types and textures. Whether you’re looking for a repair shampoo or a moisturizing conditioner, a frizzy hair treatment or reparative product for curly hair styles, Replenicore-5 is designed to benefit all hair across all needs.

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