“I feel very humbled and grateful to be partnering with Fenty Beauty. I have to pinch myself to even think that I am partnering with such an iconic brand founder and brand. I’ve always looked up to Rihanna – not just for her music but as a person. I love that she is unapologetically herself and really “sees” everyone, regardless of their race, background, religion. I love that as an Asian man, I’m able to join forces with a brand created by such a strong black woman. I love the significance of that partnership and the strength of that community,” says Lim.