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AS SEEN ON TIKTOK
NOW TRENDING FENTY FAVES

From your FYP to your vanity.

#INFLUENCED

Hop on the hype train before they sell out.

BESTSELLER VIRAL FAVE
A closed tube of Gloss Bomb Universal Lip Luminizer in the shade Fuschia Flex on a grey background. Close-up of a medium deep-toned model's face wearing Gloss Bomb Universal Lip Luminizer in the shade Fuchsia Flex.

Gloss Bomb Universal Lip Luminizer

16 shades
4.8 star rating
(7226)
$218.00
BESTSELLER VIRAL FAVE
Match Stix Color Adaptive Cheek + Lip Stick — Strawberry Pop Match Stix Color Adaptive Cheek + Lip Stick — Strawberry Pop

Match Stix Color Adaptive Cheek + Lip Stick

4.5 star rating
(87)
$332.00
BESTSELLER
Open container showing The Homecurl Curl-Defining Cream The Homecurl Curl-Defining Cream before and after results after one use on curly hair

The Homecurl Curl-Defining Cream

2 sizes
4.4 star rating
(448)
$290.00
BESTSELLER VIRAL FAVE
Open compact of the Diamond Bomb All-Over Highlighter in How Many Carats?! shade on a marbled background. Model showcasing Diamond Bomb All-Over Highlighter in the How Many Carats?! shade on dark skin tone.

Diamond Bomb All-Over Diamond Veil

3 shades
4.6 star rating
(1503)
$435.00
BESTSELLER VIRAL FAVE
plush puddin kalahari melon green component on a lilac background dark hair model wearing plush puddin kalahari melon on her lips

Plush Puddin' Intensive Recovery Lip Mask

4 shades
4.7 star rating
(1946)
$239.00
BESTSELLER VIRAL FAVE
Lux balm product shot on a lavender background. Texture smear of lux balm lip balm on a white background.

Lux Balm Ultra-Hydrating Cherry Lip Balm with Barbados Cherry + Vitamin E

4.2 star rating
(415)
$166.00
BESTSELLER
Open compact of the Invisimatte Setting Powder and sponge on a light background. Side-by-side of model's face before and after the application of Pro Filtr'r foundation and Invisimatte Instant Setting Powder on light-medium skin tone.

Invisimatte Instant Setting + Blotting Powder

4.6 star rating
(419)
$384.00
VIRAL FAVE
Open tube of Blemish Defeat'r BHA Spot-Targeting Gel against a light backdrop surrounded by drops of the product. Close-up of model's medium-toned face showing an uncovered blemish, a foundation-covered blemish and a foundation and Blemish Defeat'r BHA Spot-Targeting Gel-covered blemish.

Blemish Defeat'r BHA Spot-Targeting Gel

3.8 star rating
(163)
$239.00
BESTSELLER VIRAL FAVE
Slip Shine Sheer Shiny Lipstick shown in shade Vamps Who Brunch Slip Shine Sheer Shiny Lipstick deep model shown in shade Vamps Who Brunch

Slip Shine Sheer Shiny Lipstick

8 shades
4.7 star rating
(1314)
$270.00
BESTSELLER
Open container of Fenty Parfum Body Creme on a light beige background. Close-up of the Fenty Parfum Bode Creme container top.

Fenty Parfum Body Creme

4.7 star rating
(490)
$891.00

THE O.G. WITH A HUGE FOLLOWING SINCE DAY 1

Gloss Bomb Universal Lip Luminizer

THE HOTTER VERSION TO SPICE UP THE FEED

Gloss Bomb Heat Universal Lip Luminizer + Plumper

EVERY GRWM NEEDS SOMETHIN’ TO MELT IT ALL OFF Melt Awf Jelly Oil Makeup-Melting Cleanser

"NO MORE EXCUSES FOR Y’ALL CRUSTY HEAUXZ” – RIHANNA Plush Puddin' Intensive Recovery Lip Mask

BRB BEING THE SPARKLY MAIN CHARACTER

This diamond-dusted highlighter covers you in 3D shimmer.

SHOP DIAMOND BOMB

RIHANNA’S SPECIAL GUEST YOU DIDN’T EXPECT

You know it's really her go-to if she pulled it out mid-performance.

SHOP INVISIMATTE POWDER

THIS RED LIP WENT VIRAL DURING ITS ICONIC DEBUT

First worn by Rihanna at her Halftime Show performance.

SHOP FENTY ICON VELVET
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