Don’t pull up empty handed—wrap up all your holiday shopping with Fenty goodies.
MEET THE FENTY HAIR LINEUP
Your hair on Fenty? It’s stronger by the style.
SHOP THE FENTY-FRESH MARKET
Your gifting destination of the szn, open 24/7. Come satisfy your cravings with tasty treats + styles that eat up these streets.
They make the best stocking stuffers + gift toppers.
SHOP NOWGift ‘em award-winning repair, so they can stay stuntin’ styles.
SHOP NOWWe gotchu—no matter if you need the perfect present or just something quick.
SHOP NOWExplore the gift guide + find everything on your most-wanted list.
SHOP NOWIf you know they already love it here, get them a gift card.
SHOP NOWYou could call these bestsellers our manager’s specials.
SHOP NOWLuxe items that take your routine to new heights.
SHOP NOWSTRONGER BY THE STYLE
Coily, curly + wavy styles
Intertwined + intricate styles
Blown out, pressed or curled
Snatched, sleek + smooth styles
WARM, AMBERY FLORAL SCENT
Luxe, rich + bright—the scent of a new era.
FENTY’S GOT YOUR BACK
Our exclusive services will answer all your needs.
Your gifting destination of the szn, open 24/7.
SERVE IT UPDon’t be late—peep all the dates here.
MARK YOUR CALFind your shade, get recommendations or chat with experts.
PLS HELPStop by for this szn’s latest promos, all in one place.
GIMME DEETZStash receipts, save info + make checkout a breeze.
SIGN UPMOST LOVED
Latest drops + top hits that never miss.
Discover Rihanna's vision of inclusive haircare with the Fenty Hair collection. Designed for all hair types, textures and needs, our products are enriched with Replenicore-5, a proprietary blend that repairs, strengthens, hydrates, smooths, and protects your locks.
Start your hair journey with our moisturizing shampoo and conditioners for a cleansing experience that leaves hair softer, silkier and healthy. Tackle dryness and damage with our deep conditioner—your new secret for high-porosity or overworked hair.
Before you style, protect your hair with our 5-in-1 heat protectant. It's the shield your hair needs against heat-styling damage and controls frizz. Not feeling the heat? Try styling with our strong hold gel for flexible, flake-free hairdos or reach for the thickening edge gel to lay and lock strands in place—all without the crunch.
For laid edges and precise parting, our 3-in-1 edge styling tool is your ultimate bestie for achieving versatile styles.
Unsure where to start? Our carefully crafted haircare sets make it simple to find your essentials.
Rihanna wanted to create a haircare lineup truly for all that repairs at every step. Enter Fenty Hair, where no matter your type or texture, there's something for you.