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PREP SKIN FOR MAKEUP

Go from blah to bright in minutes for the instant pick-me-up your skin craves.

blah 2 bright 5% AHA face mask on a lilac background

Cherry Dub Blah 2 Bright 5% AHA Face Mask
From $39.00
See Full Details Add To Bag

Details

MEDIUM TO FULL COVERAGE FOR ALL. 

LONGWEAR, LIGHT AS AIR.


Give it to me quick:

A soft matte, longwear foundation with buildable, medium to full coverage, now in a boundary-breaking range of 50 shades.


Did you know?! 

Pro Filt’r Soft Matte Longwear Foundation is a 2019 Allure Reader’s Choice Award Winner!


Tell me more:

You asked, Rihanna answered. The best-selling foundation that forever changed the game now comes in 50 shades for the most inclusive foundation range yet.

Pro Filt'r Soft Matte Longwear Foundation gives skin an instantly smooth, pore-diffused, shine-free finish that easily builds to medium to full coverage. This oil-free soft matte foundation is made with climate-adaptive technology that's resistant to sweat and humidity, and won't clog pores so that wherever you are, it's going to work on your skin. Best of all, this light-as-air, longwear Pro Filt'r foundation is undetectable on skin — so you always look like you. 


Fenty Beauty is 100% cruelty free.   |    Fill Weight: 0.4 fl. oz / 12 ml

All 50 shades of Pro Filt'r Soft Matte Longwear Foundation are vegan.

AQUA/WATER/EAU, DIMETHICONE, TALC, PEG-10 DIMETHICONE, TRIMETHYLSILOXYSILICATE, POLYPROPYLENE, ISODODECANE, CETYL PEG/PPG-10/1 DIMETHICONE, NYLON-12, HDI/TRIMETHYLOL HEXYLLACTONE CROSSPOLYMER, PHENOXYETHANOL, SODIUM CHLORIDE, HYDROGEN DIMETHICONE, GLYCERIN, MAGNESIUM SULFATE, SODIUM DEHYDROACETATE, DISTEARDIMONIUM HECTORITE, ALUMINUM HYDROXIDE, METHICONE, BENZOIC ACID, DEHYDROACETIC ACID, PROPYLENE CARBONATE, ETHYLHEXYLGLYCERIN, PARFUM/FRAGRANCE, SILICA, BIOSACCHARIDE GUM-4, ANANAS SATIVUS (PINEAPPLE) FRUIT EXTRACT, CARICA PAPAYA (PAPAYA) FRUIT EXTRACT, PAULLINIA CUPANA SEED EXTRACT, POTASSIUM SORBATE, SORBIC ACID. MAY CONTAIN/PEUT CONTENIR (+/-): TITANIUM DIOXIDE (CI 77891), IRON OXIDES (CI 77491, CI 77492, CI 77499).

Ingredients

All 50 shades of Pro Filt'r Soft Matte Longwear Foundation are vegan.

AQUA/WATER/EAU, DIMETHICONE, TALC, PEG-10 DIMETHICONE, TRIMETHYLSILOXYSILICATE, POLYPROPYLENE, ISODODECANE, CETYL PEG/PPG-10/1 DIMETHICONE, NYLON-12, HDI/TRIMETHYLOL HEXYLLACTONE CROSSPOLYMER, PHENOXYETHANOL, SODIUM CHLORIDE, HYDROGEN DIMETHICONE, GLYCERIN, MAGNESIUM SULFATE, SODIUM DEHYDROACETATE, DISTEARDIMONIUM HECTORITE, ALUMINUM HYDROXIDE, METHICONE, BENZOIC ACID, DEHYDROACETIC ACID, PROPYLENE CARBONATE, ETHYLHEXYLGLYCERIN, PARFUM/FRAGRANCE, SILICA, BIOSACCHARIDE GUM-4, ANANAS SATIVUS (PINEAPPLE) FRUIT EXTRACT, CARICA PAPAYA (PAPAYA) FRUIT EXTRACT, PAULLINIA CUPANA SEED EXTRACT, POTASSIUM SORBATE, SORBIC ACID. MAY CONTAIN/PEUT CONTENIR (+/-): TITANIUM DIOXIDE (CI 77891), IRON OXIDES (CI 77491, CI 77492, CI 77499).

FAQ

What are the benefits of Pro Filt’r Soft Matte Foundation?

  • Fights heat, sweat + shine with its Climate-Adaptive Technology
  • Instantly smooths and diffuses the look of pores
  • Stays undetectable on skin so you always look like you

What did you change in the refined shades? Undertones, etc?

After extensive consumer testing and rigorous research, we introduced 9 new shades that match a wider range of undertones.

Why did we refine the 9 shades?

Because we’re always working to make sure YOUR SHADE’S BEEN MADE. These 9 new shades match a wider range of undertones.

Is powder foundation and concealer shades also following the same refinement? If not, why aren’t we changing those?

By nature, powder and concealer can stretch across more shades—liquid’s a little different. For now, the powder foundation and concealer lineup is staying as-is.

Where can I get help finding my perfect shade?

We got you three ways! 

Use our Shade Finder to scan your face + AI technology will do the work.

Book a Virtual Consultation with one of our Fenty Beauty advisors to meet your match.

Match yourself with Virtual Try-On. Yup, no in-store visits needed.

Shade Finding Tips

NOT SURE WHAT YOUR PERFECT SHADE IS?

Book a virtual consultation  with one of our Fenty Beauty advisors to meet your match.

HOW TO FIND YOUR SHADE

Always shake Pro Filt'r foundation before use to activate. Pro Filt’r’s rich pigments need a moment to dry down to their truest color, so when you're testing shades, remember to let the formula dry completely to find your perfect match. Deciding between two shades? Try the lighter shade.

Don’t know your shade? Try using our Shade Finder.

RIHANNA'S GO-TO SHADE

340. She also wears 330, 360, or 370, depending on the time of year.

How To

Play

Rihanna's Inspo

"Foundation is one of those areas in the beauty industry that has a big void for people at extreme ends of the shade spectrum. There’s this middle ground that's covered really, really well. But then if you're very pale or if you're very dark, there aren’t a lot of options. And so, I wanted to make sure that women of all skin tones were covered so they could be included in what I created."

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No matter your hair type, texture or need, you’re gonna find a go-to. 

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Our #1 pore-busting routine to step up your tone, texture + brightness.

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Everything you need for lasting looks that start with a smooth, flawless complexion.

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